Caron Callahan

Our favorite thing about Soho-based designer Caron Callahan is that she approaches fashion with zero pretension and 100% passion for wearable clothing. She aims to design fashionable pieces for the woman who doesn’t want to follow seasonal trends. It's cool as can be, and many of our Brooklyn friends are wearing her clothes. Her iconic NOLITA store is a source of inspiration for us, with a cool, mellow and artsy vibe. Her exceptional quality raises the level of her clothes and shoes making her pieces a sure statement and heirloom in your closet.

We got our start in Santa Barbara, CA in 2017 as a boutique for womenswear & kids’, with a focus on approachable pieces from cult-favorite and emerging designers. In 2022, we expanded with a second location— menswear & objects. We’re more than just a store—we’re a community hub. From events and trunk shows to block parties, we love bringing people together. You’ll find designers like Kasmaria, Pleats Please, Simone Rocha, Lady White Co., Auralee, Sandy Liang, B Sides, and many more in the mix.