orSlow

OrSlow, founded my Ichiro Nakatsu, has become globally renowned for pairing rugged construction with refied details. Inspired by Americana, denim is the brands hallmark. Known for recontextualizing classic styles to meet the demands of modern day living, their pieces transcend time, with their handmade nature and workwear inspired character. They pose as the antithesis to fast fashion.

We got our start in Santa Barbara, CA in 2017 as a boutique for womenswear & kids’, with a focus on approachable pieces from cult-favorite and emerging designers. In 2022, we expanded with a second location— menswear & objects. We’re more than just a store—we’re a community hub. From events and trunk shows to block parties, we love bringing people together. You’ll find designers like Kasmaria, Pleats Please, Simone Rocha, Lady White Co., Auralee, Sandy Liang, B Sides, and many more in the mix.